Acting Deputy General Manager for Banking Cards at Kuwait Finance House (KFH ) Salem Al-Dowaisan announced the launch of a new promotional campaign for banking cards clients to encourage them use KFH credit and pre-paid banking cards and ATM cards while making purchases. The campaign enhances the added value of the cards, serves the market movement where it facilitates purchases, and boosts sales. It also includes daily prizes when using KFH credit and prepaid banking cards in making purchases in Kuwait and overseas.
The campaign that has been launched under the name of “Win iPhone 5 (S) every day” and lasts for 100 days until January 17th next year, allows KFH banking card holders one chance to enter a draw to win daily prizes for every KD 10 purchase made in Kuwait and overseas using the banking cards, while only purchases made by ATM cards overseas can be valid for the draw. Chances of winning increase when the value of purchases increases.
This new campaign is part of KFH’s efforts to reward its clients and grant them additional value; thus cementing the clients’ satisfaction through using the banking cards, in addition to enhancing the bank’s presence and market share in this pivotal banking sector. The campaign also encourages the usage of banking cards as methods of payment.