Kuwait Finance House (KFH) has unveiled a new partnership with Trolley, a leading homegrown convenience and retail chain with a network of branches located across Kuwait offering daily groceries and essential items.

Under this partnership, customers will be able to transfer their KFH Rewards points to Trolley Rewards program. The transferred points will be automatically added to the members’ balance in Trolley app, allowing them to pay with these points when shopping at Trolley stores.

“This collaboration aligns with the Bank’s efforts to provide customers with the best benefits, enhance its rewards program and maximize the points usage coverage,” Deputy General Manager Cards at KFH, Talal AlArbeed stated. “Through this partnership KFH offers a competitive edge in the Kuwaiti market by granting customers to shop at Trolley stores, collect points and linking these points to KFH Rewards program. The collected points can be transferred through KFH Rewards program’s mobile app or website and used to pay with or redeem them for various promotional programs through Trolley’s Rewards app.”

AlArbeed added that KFH recently released an updated version of its rewards program on smart phones and the website, designed to enhance user experience and offer more flexibility. The new update provides marketing and promotional opportunities for partners and participating merchants. “Additionally, cardholders can enjoy a unique shopping experience through a wide range of opportunities and allowing them to earn up to 200 points for every KD 1 paid through their eligible cards at participating stores,” he explained.

AlArbeed further highlighted the integrated and diverse benefits available to KFH cardholders, noting that customers holding Green, Silver, and Black tiers earn reward points on every transaction, whether locally or internationally. They can also access a full range of redemption options, including redeeming points for shopping vouchers at participating merchants, exclusive deals and special offers through the online marketplace, as well as travel bookings such as flights, hotels, and car rentals. Customers can also transfer their points to loyalty and rewards programs offered by global partners participating in the KFH Rewards Program.

Meanwhile, Group CEO and Vice Chairman of Trolley, Mohammed Yaqoub Boodai, expressed his delight regarding the strategic partnership with KFH: "We are pleased to join the KFH Rewards program, a step that reflects our commitment to delivering added value to our customers. This partnership allows KFH customers to redeem their points easily and flexibly while shopping at Trolley, enhancing their experience with greater variety and rewards."