As part of its ongoing support to Diraya campaign, Kuwait Finance House (KFH) has encouraged customers to remain alert of the new means of fraud that take advantage of AI technologies.

KFH noted that new scam attempts involve the use of advanced AI tools to replicate the voices of real individuals with a high degree of accuracy. These voice imitations are used to contact friends or family members through phone calls or social media, often accompanied by urgent requests to transfer money. The lifelike nature of these interactions may give the impression of authenticity and credibility.

KFH advises verifying the identity of any person requesting a financial transaction. The Bank also highlighted that fraudsters may use psychological tactics to create a sense of urgency or fear. For example, some may send messages claiming suspicious activity or potential account breaches, prompting recipients to share sensitive information such as OTPs or card numbers.

KFH stressed the importance of continued proactive caution to safeguard personal information and prevent victims falling to such crimes. KFH also encourages customers to treat any request to share banking details via phone or social media with care, as these attempts are fraudulent means targeting customers banking data. Additionally, KFH urges customers to check the authenticity of websites before entering any personal information.

KFH reaffirmed its commitment to promoting financial literacy under the Diraya campaign, launched by the Central Bank of Kuwait (CBK) in cooperation with Kuwait Banking Association (KBA) and local banks. These efforts are evident through providing guidance, tips, and educational content to help customers avoid phishing and online fraud, protect their personal information, enhance their financial literacy, and make well-informed investment decisions.